ScorePlay, an artificial intelligence service for sports clips, has raised $13 million in series A funding, the company announced Tuesday.<\/p>\n
The sports storytelling platform\u2019s investors include 20VC venture capital fund founder Harry Stebbings, Reddit co-founder Alexis Ohanian\u2019s Seven Seven Six VC firm, NBA star Giannis Antetokounmpo, former Formula 1 champion Nico Rosberg, and soccer star and former captain of the U.S. women\u2019s national team Alex Morgan.<\/p>\n
ScorePlay\u2019s technology is used by more than 200 sports organizations around the world and helps teams streamline their highlights and clips using AI. The company\u2019s clients include NBA and NHL franchises and leagues such as Major League Soccer and the National Women\u2019s Soccer League.<\/p>\n
Ohanian told CNBC that he\u2019s not just an investor, but that he uses the technology through his ownership of NWSL soccer and TGL golf teams, in addition to his new track league, Athlos.<\/p>\n
\u201cSo many people ask how we\u2019ve been able to have so much success in emerging sports across so many different leagues and ScorePlay is the heart of one of the reasons why,\u201d Ohanian said. \u201cThe last two years, they\u2019ve just continued to execute above expectations and ScorePlay has just done such a heck of a job growing here in the States.<\/p>\n
\u201cI\u2019ve been very happy to keep putting now millions of dollars at work every single round since,\u201d he added.<\/p>\n
Venture capitalist Stebbings said as teams and players move toward producing more of their own media and storytelling content, this tool will allow them to engage fans in new ways.<\/p>\n
\u201cSpeed is crucial in sports media, with the ability to share highlights within an hour and keep up with [the] fast-paced news cycle,\u201d he said.<\/p>\n
ScorePlay\u2019s service, created in 2021 by Victorien Tixier and Xavier Green, automatically tags and organizes content, allowing teams to speed up the delivery to everyone from broadcasters and sponsors to the athletes themselves.<\/p>\n
\u201cThe idea is to maximize the distribution, both on your own social channel, but also distributing the content to your athletes, who are your best storytellers,\u201d Tixier said.<\/p>\n
He added that with so many different channels from social to broadcast and digital, it\u2019s important that users are distributing the best content for each platform.<\/p>\n
ScorePlay touts threefold year-over-year growth, and the company said it is profitable, with total funding at $20 million.<\/p>\n
Previous investors include Kevin Durant and Rich Kleiman\u2019s 35V family office and Eli Manning.<\/p>\n<\/p>\n
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